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Emily ensures the efficient functioning of the +MORE Group, providing vital support across planning, operations, project management, and risk & compliance.
What excites Emily most about her role is the opportunity to make a difference, helping the +MORE Group operate at its best.
Outside work, Emily enjoys games nights with friends and, most importantly, spending time with her beautiful dog Kimbo in the great outdoors.

Matt oversees the internal finance function across the +MORE Group. He ensures the executive team is equipped with accurate financial data, monthly management reports, cash flow forecasts, and all things numbers.
Matt thrives on understanding the numbers and how they drive smart business decisions.
Beyond finance, Matt is passionate about travelling the world and enjoys playing hockey on weekends.

Kirsten leads the marketing function across the +MORE Group, shaping the brand and driving growth. She works closely with teams across the business to deliver marketing strategies that support +MORE’s vision, while overseeing brand, content, communications, and campaigns.
Kirsten is passionate about turning insight into action and building strong, consistent brands. She enjoys collaborating with teams to create meaningful marketing that connects with clients and supports business growth.
Outside of work, Kirsten keeps busy with family life, spending weekends watching her kids’ sports, fitting in runs when she can, and making the most of any opportunity to do something new.

Anna oversees the human resources function across the +MORE Group. She is responsible for recruiting, developing, and retaining talent and ensuring that our teams embody our company values and purpose daily.
Anna enjoys getting to know every team member and working with them and their manager to help them achieve their career goals. Seeing employees succeed is what motivates her!
Outside work, Anna loves spending time with her family. She has two teenage boys who love to get out and about – from multi-day bike rides in different parts of the country to catching the latest movie to board games on rainy days.

David is motivated by the +MORE purpose of smarter, better business. David is a strategic transformation and commercial Executive with over 25 years of experience in the finance and technology sectors. His role is to leverage his multinational expertise to ensure the +MORE network delivers daily for our clients and team. To him, nothing is better than seeing clients succeed in their market due to insight and collaboration with our people.
Starting life in the London dealing rooms as a derivatives trader, David’s career has seen him work with major banks worldwide.
Following a six-month program at Stanford Business School, David diversified into strategic leadership roles, building new or amplifying existing divisions of the bank. One of the most challenging but exhilarating periods was launching a start-up data platform as CEO, gaining first-hand insight into business ownership.
Most recently, David was privileged to lead the Xero global sales team, working with teams in many countries focusing on a high-growth commercial mindset.
David has a teenage family that keeps him busy outdoors, with his son cycling in the mountains or roads of New Zealand or supporting his daughter in the dance studio.

John has over 25 years of executive, non-executive and chair experience across large, complex organisations in a variety of sectors, including professional services, property, manufacturing, infrastructure, local government, SaaS and not-for-profit.
He has a Master of Business Administration (MBA) degree, is a Fellow Chartered Accountant, holds a Certificate of Public Practice with Chartered Accountants Australia, New Zealand, and is a Chartered Member of the Institute of Directors. Â
John specialises in assisting businesses in clearly articulating their vision, strategy, and corresponding goals. His commercial capability to monitor performance against strategic, business, and financial plans helps ensure executive leadership teams manage their businesses appropriately. Â
He consults with businesses on strategic, cultural, and organisational change that creates smarter, better businesses. He often works with leaders who are surrounded by uncertainty, disruption, pending technology change, investment opportunities, restructuring, and succession issues. Â
John also works closely with numerous local community groups and has given time to facilitate strategic plans with The Graeme Dingle Foundation (Southern), Rugby Southland, Football South, Southland Sharks, Youth Line South, Southland Engineering Cluster, The Pantry and The Grace Street Project.

Dan Henderson is an experienced advisory and accountancy leader with more than 20 years’ experience supporting business owners to drive growth, build resilience, and create long‑term value.
As CEO and Managing Director of the +MORE Group, Dan leads with a deep commercial and technical understanding of the New Zealand SME sector. His leadership is underpinned by a strong commitment to +MORE’s vision of fuelling ambitious business owners through smarter, better business.
Dan is a Fellow Chartered Accountant (FCA) and holds a Certificate of Public Practice. He is a long‑standing member of Chartered Accountants Australia and New Zealand, reflecting his strong technical foundation and commitment to professional excellence.
His expertise spans business strategy, leadership, governance, mergers and acquisitions, sales and valuation work, and international company compliance and regulatory analysis. Throughout his career, Dan has played a pivotal role in guiding organisations through complex financial and commercial landscapes. His experience covers businesses of all sizes, from start‑ups through to multi‑national corporations, giving him a well‑rounded perspective across a wide range of industries.
Dan completed his studies in Commerce and Sciences at the University of Otago, before spending ten years with one of the Big Four accounting firms. In 2013, he transitioned into business ownership and went on to establish what is now known as the +MORE Group.
In addition to his executive role, Dan is actively involved in governance and leadership across the profession and wider community. He is the Chair of MGI Australasia, providing strategic leadership within the global MGI Worldwide network, and serves as a Board Member of Variety – the Children’s Charity, supporting improved outcomes for vulnerable Kiwi children.

Tim is a Chartered Accountant in public practice and has been a Director of BWT+MORE for over 25 years. He specialises in financial and strategic planning, trusts, IFRS reporting and international taxation and delivers high quality advice and service.
Tim’s experience and knowledge makes him an expert advisor for businesses on commercial and compliance matters, and mentor for staff, clients and the local community.
Away from the office Tim is often on his mountain bike, is a trustee of the Rotorua Trails trust and is a judge for the Rotorua Business awards.

Charlotte joined BWT+MORE Advisory as an Associate in April 2024, with over 35 years of experience in Accounting firms, and Public Practice of varying sizes.
During this time, Charlotte gained some diverse business service experience across a range of industries and services, including rural. She also gained significant audit experience.
Her roles in firms across the Bay of Plenty and Auckland has provided her with a vast experience and expertise in a diverse range of business situations, enabling her to understand businesses at the ground level.
Charlotte is the advisor working with clients to develop strategies and plans proactively and collaboratively to achieve the best outcome.
Charlotte and the Team are here to handle your business and day to day business tasks, so business owners can focus on more productive aspects of the business.
She is a mentor to both staff and clients.
Away from the office, Charlotte is an endurance athlete, always in training for the next Ironman or Marathon event.


Janine is a qualified Chartered Accountant. Raised on a farm in the BOP, she understands the rural sector well, and is a specialist in tax and GST for businesses. She is also an expert in business valuations, cash flow forecasting and budgeting. She has a passion for helping local businesses succeed.
With a love of the outdoors, she is an experienced tramper and mountain-biker and has made the most of raising her family in Rotorua.

Karen comes to us with over 10 years accounting experience. Karen enjoys getting to know her clients and helping them with any accounting related things they need as well as preparing their annual accounts and tax returns.
Also, by taking over some of the day-to-day activities she hopes to free them up so they can concentrate on more important parts of their business and hopefully have a better work and lifestyle balance.


Kaitlin has recently completed her Bachelor of Applied Management (Accounting) and is continuing to develop her expertise in the field. She is responsible for preparing tax returns, GST returns, and annual financial statements, as well as supporting clients with their day-to-day business needs.
With a strong background in customer service and hospitality, Kaitlin brings a personable and professional approach to her work. Her positive attitude and approachable manner make her a trusted point of contact for clients. She takes pride in delivering high-quality, efficient service across all aspects of her role.


Payroll specialist. Anti-money laundering (AML) compliance expert.


